We Just Added Finland's Sharpest GTM Mind to Our Board
There's a gap that quietly kills great creative studios.
Not quality. Not ambition. Not craft. The work is there.
It's growth infrastructure. The systems that turn excellent work into a predictable pipeline, the outbound that converts, the positioning that lands, the GTM motion that scales beyond referrals and word of mouth.
We've felt that gap. And we decided to close it.
Welcoming Harri Konola to the Wauu! Creative Board
We're proud to announce that Harri Konola has joined Wauu! Creative Oy as a board member and strategic advisor.
Harri is one of the most respected GTM operators in Finland. He currently leads go-to-market strategy at Strongest Group, where he has already driven significant results in 2026. His expertise sits at the intersection of sales systems, outbound architecture, and modern B2B growth — the kind of practical, execution-focused knowledge that turns strategy into signed contracts.
He is also a recognised Clay power user and partner, running events in Helsinki centred around Clay and modern sales automation. In the world of B2B outbound, Clay has become the infrastructure layer behind the most sophisticated GTM teams globally, and Harri is among its most advanced practitioners in the Nordic market.
Why This Matters For Us and For You
Wauu! Creative builds brands and websites for companies that want to be impossible to ignore. We've done it for Finnish SaaS companies, construction tech platforms, and growth-stage businesses across industries. The quality of the output has never been the bottleneck for us. Don't believe us? Check our work on the portfolio page and see for yourself.
What Harri brings is not the design or the development — it's the other half of the equation.
He is helping us build the GTM infrastructure we've always known we needed: cold outreach systems that convert, lead magnets built around what our ideal clients actually care about, and acquisition channels that operate with the precision of a well-tuned engine.
Two weeks in. 400 contacts reached. Two deals signed.
It's early. But it's a clean signal.
What This Means If You're a Potential Client
If you're a scaling startup or an international company looking for a branding and Webflow or WordPress partner in the Nordics, this is us raising our hand more deliberately.
We've always delivered clean creative work. Now we're getting serious about making sure the right companies know we exist — not just in Finland, but throughout Europe and the US as well.
Harri's role is strategic. He advises on our growth systems and connects us with the right networks. He won't be on your project calls. But his fingerprints are on how we find you, how we approach you, and how we earn your attention before we ever ask for your business.
A Note From John
"The gap between what we're capable of and how many people know about it, that's been on our mind for a long time. Harri gets it immediately. He's not here to consult. He's here to build. That's exactly the kind of board member Wauu needed."
— John Le, Lead Designer
About Harri Konola
Harri Konola is a GTM strategist and sales systems architect based in Finland. He currently leads go-to-market at Strongest Group and is a Clay partner, running workshops and events focused on modern outbound and B2B growth infrastructure. He works with founders and growth teams to build outbound engines that scale. You can find him on LinkedIn.
If you're curious about what Wauu! Creative can do for your brand and digital presence, let's talk. Or take a look at our team page to learn more about who's behind the work.
